About Us

Who doesn’t know this famous lingerie brand of US? Frederick's of Hollywood stores have presence across numerous modern shopping malls in America. Fredricks of Hollywood was started off by maverick Frederick Mellinger in 1946. The original store named Hollywood Boulevard kicked off in Hollywood in California and today after sixty years it has now moved on to a bigger and well designed space near Hollywood Boulevard and Highland Avenue.

Frederick Mellinger invented the push up bra besides a host of other inventions to his name. At Fredricks of Hollywood you can choose from a range of bras, panties, corsets, bridal lingerie, hosiery, special occasion and high end seduction lingerie. Fredericks of Hollywood even has a lingerie museum which includes Celebrity Lingerie Hall of Fame exhibiting some of the best underwear collection worn by popular Hollywood celebrities which includes pieces such as pointed breast corset worn by Madonna. FredericksofHollywood flagship store even sells bras and corsets designed for charity by famous celebrities.